Music Rage

I found this music website with a really neat model. Music rage finds relatively unknown bands, and bundles their albums together. The idea is to help expose people to music they wouldn’t have ever heard elsewhere.

They sell them on a pay-what-you-want basis for a limited period of time (they have a countdown timer). What’s really neat is that not only do you get to pay what you want, but you also get to decide how much of a split Music Rage gets. Very cool.

Here’s what they say:

You, the customer, decide how much you’ll pay for the whole pack. You also decide how much goes to MusicRage itself (to keep it up and running) and how much goes directly to artists. And we really mean directly: no labels or other middlemen, 100% going straight to people that made these works of musical art. You decide how much the work of those artists is worth and how much you want to pay them for their work. You, as the consumers of culture, are its sole patrons.

Just make up your mind quickly, as each pack is sold within a very limited timeframe and there’s no way to stretch it!

All the music bought on Music Rage is not only DRM-free, but also available in two audio formats: lossless FLAC and high-quality MP3 (LAME’s ‘standard’ preset).

I love it. Here’s to supporting alternative models for music distribution. Cheers guys.

3 Responses to Music Rage
  1. Joe Misterovich

    This is great. I wish this could be done on a larger scale (i.e. more artists, more buyers).

    I do question the sustainability of this business model, I’m sure they get a decent amount of people to pay at the right percentage, but what is needed for Music Rage to continue providing its services? Also, if the fans choose to send 100% of profit to the artist, is it really 100%, or does Music Rage take a cut?

    I love the model, but it seems too good to be true.

  2. Robert

    The business model does seem to work; it sounds all but identical to the model used by Humble Bundle, who have been doing the same thing with indie video games for some time. A very cool idea!

  3. Tomasz

    Joe: yes, it’s 100% to the artist, we fully respect buyers’ decisions. We’re launching more detailed stats this weekend, but basically the preferences are close to the default 80:20 (artists:musicrage) split. And when the service gets popular, that’s more than enough to keep it running. It’s mostly about the artists!

    Robert: there’s a new HumbleBundle and this time it’s the reverse: they seem to be inspired by MusicRage (i.e. selling music)